Sustainable Packaging’s Evolution:
From niche interest to major green concern.
Plastic pollution has elevated packaging to a top environmental concern. Consumers are now looking to brands to deliver the same convenient, functional packaging but with minimal environmental impact. But which packaging solution is the best – plastic free, compostable or recyclable? We’ll discuss during the Briefing.
As consumers are bombarded with conflicting environmental messages on-pack and in the media, it’s no wonder that there’s currently so much confusion.
We’ll reveal what consumers think about environmental claims on packaging and what changes they’d like to see.
Send any inquiry or comment that comes to your mind during the presentation to firstname.lastname@example.org or use the hashtag #MintelBite
Presenter: Benjamin Punchard, Global Packaging Insight Director
Panelists: Chana Baram, Retail Analyst and Julie Gable, Trend Analyst